ListenFirst company overview
About
Expert Vetted Data
Public disclosures rarely capture a company's internal dynamics or the true state of its technology. Gain first-hand insight by speaking with former ListenFirst executives.
Ownership & Key Financials
Revenue
Investors
Ownership
Key Business Breakdowns
Products & Services
Professional Services
Intended to help businesses derive industry-specific social media analysis, third-party performance reporting, and market intelligence support through ••• •••••••• •• ••••••-•••••• •••••••• ••• •••••• ••••• ••••••••••• •••••••••••.
Social Media Analytics Platform
Enterprise-grade solution designed to provide comprehensive insights into a brand's social media performance across various channels through the provi•••• •• •••••••••••• ••••••••••, ••••••••• •••••••, ••• ••-•••••• ••••••••• ••••••••.
Pricing & Go-to-market
Typical Contract Length
•.• ••••.
Pricing model
Annual rate for access to Social Media Analytics Platform and bespoke pricing for the Professional Services. ListenFirst has possibly transitioned fro• • ••••-•••• •• • •••-•••• ••••••• ••••• •• ••• •••• ••• •••••.
Average Sales Value
$•••-$••• ••••••••.
Average Sales Cycle
•.• ••••••
Growth Review
Customer Overview
••-••• ••••••••• •••••• •••••••• •••••••••, ••••••••• ••••• & •••••••••••••, ••••••, ••••••••••, ••• ••••••••••••••••••.
Customer Concentration
••• ••• •.•• ••••••••• •••••••••• •• •.••% •• ••••• •••••••.
Customer Retention
•.••%.
Key Purchasing Criteria
Key purchasing criteria include price as the primary factor, followed by ease of setup and the ability to deliver valuable and actionable insights. Pr••••• •••••••••••••• •••• • ••••••• •••• •• ••• ••••• •••••••.
| Company Name | Revenue | FTE | Proprietary Insights | HQ | Ownership Type |
|---|---|---|---|---|---|
 ListenFirst | - | - | - | USA | A••••••• |
 Sprout Social | - | - | - | - | - |
 Brandwatch | - | - | - | - | A••••••• |
 Parrot Analytics | - | - | - | - | - |
Experts highlight ListenFirst's strong customer relationships and retention, while noting integration execution as a potential constraint.
What does Origin provide on ListenFirst?
Origin provides a structured company snapshot of ListenFirst, combining expert-led insights with analysis across business model, customers, competitors, and market dynamics. The profile is designed to support research, competitive analysis, and commercial due diligence workflows.
How is Origin's analysis of ListenFirst different from traditional company databases?
Traditional company databases often focus on surface-level metadata such as ownership, funding, and company descriptions. Origin complements these sources with qualitative insights informed by expert interviews, helping teams understand how ListenFirst operates, competes, and creates value in practice.
Is Origin suitable for researching private companies like ListenFirst?
Yes. Origin is built to support research on private companies, where public information can be limited or inconsistent. It focuses on insight depth and operational context, which can be useful when evaluating companies like ListenFirst for investment, partnership, or competitive analysis.
Where does Origin's information on ListenFirst come from?
Origin insights are derived from expert interviews conducted by Dialectica, combined with structured analysis and secondary validation where appropriate. This approach prioritises first-hand operational perspectives alongside supporting evidence, rather than relying solely on aggregated public data.
Can Origin support commercial due diligence on ListenFirst?
Origin can support early-stage commercial due diligence by helping teams quickly understand positioning, value drivers, customer dynamics, and potential risks related to ListenFirst. It is typically used to shape hypotheses and focus areas before deeper primary research.
How does Origin compare to Crunchbase or PitchBook for analysing ListenFirst?
Crunchbase and PitchBook primarily focus on company metadata, ownership, funding history, and transactions. Origin complements those sources by adding qualitative, insight-led analysis focused on business fundamentals, go-to-market execution, customer reality, and competitive positioning for companies like ListenFirst.
How is Origin used to analyse post-acquisition risks and priorities for ListenFirst?
After an acquisition, Origin can help teams understand where value creation may be driven or constrained, including product overlap, customer retention dynamics, and go-to-market integration priorities. It can also highlight areas where ListenFirst may face competitive pressure or internal execution risk during integration.
What does Origin typically reveal about pricing and go-to-market strategy for enterprise software companies like ListenFirst?
For enterprise software, Origin often focuses on pricing logic, contract structure, buyer personas, procurement friction, and channel strategy. For companies like ListenFirst, this can help teams assess how revenue is created, what drives expansion, and where sales cycles or retention may impact outcomes.
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